5 min read
What is MCP, the protocol connecting AI to your tools
Before it, every link between a model and a tool was written from scratch. Nine tools and three models meant twenty seven integrations. Here is what changed.
Tagged Business
Practical notes on AI in the workplace, written from the training room, not from a press release.
4 min read
Will AI take your job? The answer depends on your profession
The question as usually asked is the wrong one, which is why every answer to it is poor. A job is not an automatable unit. Tasks are.
4 min read
Will AI replace accountants?
Entries, reconciliation, transcription: all heading for automation. But signing a tax return is accountability, and accountability does not automate.
4 min read
AI product photography: I rebuilt a shoot that cost me $1,300
In 2020 I photographed skincare products for a Saudi client. Thirty days, and $1,300 in costs. This month I rebuilt the same job with AI.
4 min read
AI for small business: the realistic playbook
Five systems you can run this quarter with no technical team and no project budget. The order is deliberate: each one funds the next.
5 min read
A chatbot for your business: when it helps and when it hurts
I built one for this site, and it broke in a way worth telling: it spent weeks refusing every question, including one about the site's owner.
4 min read
AI marketing without losing your brand's voice
The problem is not that the copy is bad. It is that it is good in a generic way: correct, polished, and identical to every competitor.
3 min read
AI customer service: getting the balance right
The only test that matters is an angry customer. A system that handles one well is fit to deploy; one that answers with automated warmth doubles the anger.
3 min read
Gemini 3.7 Flash: not the smartest, and it does not need to be
It shipped, and it retired a version that was three weeks old. It will not write your quantum physics thesis, and that is not a fault.
Start with a short call
Fifteen minutes to understand what your team does and what you want to change. If training is not the right answer, I will say so.